Bar graph displaying the most popular price points for Etsy listings found in the top 100 search results using this keyword ![]() eRank’s Keyword Tool is perfect for this task. Starting out, it’s best to shoot for that sweet spot where your price is neither the highest nor the lowest. This is especially true when your shop has yet to make its first sales and thus has no reviews to help establish trust. In turn, this can undermine shopper confidence in choosing to make a purchase. Pricing your item too low can make your product come off as low quality. While you may think that pricing your item to sell means being the cheapest, that is rarely the case. Does it require special care? Managing expectations beforehand helps prevent customer-service issues – and less than 5-star reviews. For instance, if you sell vintage items you will want to mention any flaws or wear that your item has. In addition to relevant keywords, be sure to describe any details that your customers may need to know about your product. The key here is to include search terms an Etsy shopper might type into Etsy’s search bar to find your product. Instead, include relevant keywords in your title and description in an organic way. Avoid “keyword stuffing.” which is a blatant overuse of keywords in your product title and description. Search engines and shoppers prefer naturally-phrased descriptions. Then work those search terms into your product’s title, description and tags. Start by thinking how you as a shopper would search for a product like yours. Optimizing each of your listings to include keywords that are relevant to your product is essential. Search Engine Optimization ( SEO) is vital for being found anywhere on the web, and Etsy is no different. ![]() Getting your first sale on Etsy can be an exciting and fulfilling experience, but what does it take to get that first sale to happen? Though there is no guaranteed way to get that first sale, there are steps you can take to help jumpstart your shop. You’ve got your products, photographed every detail, created your first few listings, and launched your shop. ![]() So, you’ve finally begun your Etsy journey.
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